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Prentice Capital Management, LP 13F holdings, Q4 2025

Holdings as of December 31, 2025 · filings on SEC EDGAR · latest filing →

Prentice Capital Management, LP disclosed 24 US equity positions worth $63.5m in its Q4 2025 13F filing. The largest position was SNAP at 13.9% of the reported book, followed by GRPN and NN. Against the Q3 2025 filing, it opened 8 new positions, added to 6 and reduced 8 among the top 24 holdings.

← Q3 2025 · Q1 2026 →

What did Prentice Capital Management, LP own in Q4 2025? Top 24 positions

#StockSectorWeightValueSharesΔ sharesvs Q3 2025
1 SNAP SNAP INC Communication Services 13.9%$8.8m1,093,998 -7% reduced
2 GRPN GROUPON INC Communication Services 13.8%$8.8m497,503 41% added
3 NN NEXTNAV INC 13.3%$8.4m507,792 15% added
4 JBLU JETBLUE AWYS CORP Industrials 10.6%$6.8m1,485,118 -35% reduced
5 PTON PELOTON INTERACTIVE INC Consumer Cyclical 5.4%$3.4m557,960 -27% reduced
6 COTY COTY INC Consumer Defensive 5.4%$3.4m1,102,688 63% added
7 OPEN OPENDOOR TECHNOLOGIES INC Real Estate 5.1%$3.2m552,981 – new
8 GPRO GOPRO INC Technology 4.2%$2.7m1,897,870 67% added
9 ULCC FRONTIER GROUP HLDGS INC Industrials 3.9%$2.5m530,119 0% held
10 CALY TOPGOLF CALLAWAY BRANDS CORP Consumer Cyclical 3.6%$2.3m196,111 -40% reduced
11 SBUX STARBUCKS CORP Consumer Cyclical 3.3%$2.1m25,000 – new
12 HLF HERBALIFE LTD Consumer Defensive 3.1%$2.0m154,209 -36% reduced
13 NEXTNAV INC 3.0%$1.9m250,000 – new
14 BMBL BUMBLE INC Communication Services 2.9%$1.8m510,579 -13% reduced
15 TBCH TURTLE BEACH CORP Technology 2.5%$1.6m112,836 0% held
16 RH RH Consumer Cyclical 1.8%$1.2m6,500 – new
17 NWL NEWELL BRANDS INC Consumer Defensive 1.3%$797.7k214,439 – new
18 CWH CAMPING WORLD HLDGS INC Consumer Cyclical 1.2%$781.0k80,269 – new
19 GRWG GROWGENERATION CORP Consumer Cyclical 0.6%$411.1k274,097 66% added
20 PLCE CHILDRENS PL INC NEW Consumer Cyclical 0.4%$279.1k70,124 22% added
21 OTLY OATLY GROUP AB Consumer Defensive 0.4%$229.4k21,463 -1% reduced
22 HYFM HYDROFARMS HLDGS GROUP INC Industrials 0.1%$68.7k45,469 -6% reduced
23 OPENDOOR TECHNOLOGIES INC 0.0%$18.4k25,940 – new
24 OPENDOOR TECHNOLOGIES INC 0.0%$5.2k12,970 – new

Weights are shares of the reported long US equity book (options excluded). Values are as filed, normalised to whole dollars. Share changes compare against the immediately preceding filing only.